Echo
The Content Engine Your Agents Call
Echo exposes brand-first content marketing as tools your AI agents call: Brand, Audience, and Competitor DNA, SEO and competitive audits, gated content generation, and publishing - over MCP and a CLI. Built for agencies and builders who work in Claude, ChatGPT, or Cursor.
Capabilities
Brand Intelligence + Gated Generation, As Tools
MCP Server
Every capability is an agent-callable tool. Works from Claude, Claude Code, ChatGPT, Cursor - any client that speaks MCP.
Brand DNA
Voice, tone, and messaging captured as a typed brand config your agents reference by name. Every call runs against it.
Audience DNA
Ideal-customer profiles, pain points, and buying triggers - returned as structured intelligence your agent composes with.
Competitor DNA
Competitive landscape, keyword gaps, and opportunities your competitors missed - one tool call away.
Gated Generation
Blog and social content generated server-side and run through quality gates. Your agent gets finished work, not raw drafts.
Audits & Research
SEO, competitive, and backlink audits plus keyword research, powered by real search data.
Publishing
Ship straight from the conversation - blog publishing and social scheduling via Metricool.
Metered & Capped
Per-call metering with hard spend caps per organization. Usage attributed per brand config for clean client reporting.
Workflow
From Conversation to Published
Your agent researches the brand, generates gated content, and ships it - without leaving the conversation.
Pricing
Metered Pricing, Hard Caps
Every plan meters per engine call against your organization, with spend caps you control and usage attributed per brand config. Every plan starts with a 14-day free trial – you won't be charged until the trial ends, cancel anytime.
Solo
Solo founders running their own brand
- 500 engine calls / month
- Up to 1 brand config
Starter
Solo builders running a client or two
- 1,000 engine calls / month
- Up to 3 brand configs
Growth
RecommendedWorking agencies with a client roster
- 5,000 engine calls / month
- Up to 10 brand configs
Scale
Content-ops shops running at volume
- 20,000 engine calls / month
- Up to 30 brand configs
All plans include the full capability registry: MCP server + CLI, Brand/Audience/Competitor DNA, audits, gated generation, and publishing. Need more than 20,000 calls or 30 brands? Talk to us about Enterprise.
Common Questions
Frequently Asked Questions
What is Echo by WotAI?
Echo is WotAI's agent-native content marketing engine. Your AI agents call it over MCP or the CLI to run brand-first content marketing: Brand DNA, Audience DNA, and Competitor DNA, SEO and competitive audits, content generation with built-in quality gates, and publishing – from the tools you already work in, like Claude, Claude Code, ChatGPT, or Cursor.
What does agent-native mean?
Echo runs as an MCP server and CLI over one API-first backend. Your agent calls Echo's tools mid-conversation – research a brand, generate a gated draft, publish it – and composes the results with everything else it knows. Content marketing is iterative and conversational; Echo meets it there.
How is Echo different from Jasper or ChatGPT?
Jasper generates content from prompts. ChatGPT starts fresh every time. Echo generates from your Brand DNA, Audience DNA, and Competitor DNA, runs every draft through quality gates, and returns finished work your agent can use. The method itself – prompts, gate rules, and the data pipeline – runs server-side, so your content is differentiated by intelligence your competitors don't have.
What can Echo's tools do?
Brand, Audience, and Competitor DNA generation; SEO, competitive, and backlink audits; keyword research; blog and social content generation with quality gates; image generation; and publishing to your blog and social channels via Metricool. Every capability is one tool call – the same engine powers all of them.
Which agent clients work with Echo?
Any client that speaks MCP – Claude, Claude Code, ChatGPT, Cursor, and others. There's also a CLI for scripting and automation, plus a thin web review screen for approving content before it ships.
How does pricing work?
$49/month for 500 engine calls and 1 brand config, $99/month for 1,000 engine calls and 3 brand configs, $299/month for 5,000 engine calls and 10 brand configs, $799/month for 20,000 engine calls and 30 brand configs – enterprise is custom. Every plan is metered per call against your organization with hard spend caps, and usage is attributed per brand config so agencies see exactly what each client brand consumed. Every plan starts with a 14-day free trial (card required at signup – you won't be charged until the trial ends, and you can cancel anytime).
What's a brand config?
A brand config is a first-class, typed resource that captures a brand's voice, tone, messaging, audience, and competitive landscape. Your agents reference it by name, and every tool call runs against it – so a multi-brand agency can serve every client from one connection without the voices bleeding together.
Does Echo expose its method to my agent?
No. Intelligence tools return structured data your agent composes with; generation tools return finished, gated content. The recipe that produced it – prompt engineering, quality-gate rules, and the research pipeline – stays server-side and never enters your context window.