Echo
Brand-First Content Platform
Echo analyzes your Brand DNA, profiles your audience, and maps your competitive landscape. Then it generates content—blog posts, landing pages, social, emails, ads—that's strategically differentiated. One platform replaces your entire content stack.
Capabilities
Brand Intelligence + Content Generation
Brand DNA
Capture your voice, tone, and messaging. Every piece of content sounds like you, not generic AI.
Audience DNA
Profile your ideal customers. Pain points, motivations, and buying triggers inform every piece.
Competitor DNA
Map your competitive landscape. Find gaps and opportunities your competitors missed.
Content Generation
Blog posts, landing pages, social media, emails, and ads. All strategically differentiated.
Website Audits
Technical SEO and content audits powered by DataForSEO. Actionable recommendations.
Multi-Brand Management
Create and manage multiple brands with dedicated DNA, content, and team access controls.
Metricool Integration
Publish directly to social channels. Content calendar with scheduling and analytics.
Team Collaboration
Role-based access control. Team management, invitation system, and agency features.
Pricing
Simple, Transparent Pricing
All-inclusive or bring your own API keys. BYOK = Bring Your Own Key (use your own AI API keys, save up to 49%).
Starter
For solopreneurs and creators
- 1 brand
- Brand DNA + Audience DNA
- 50 social posts/month
- 5 blog posts/month
- 1 GB storage
- Email support
Growth
For growing businesses
- 3 brands
- 200 social posts/month
- 20 blog posts/month
- Competitor DNA
- Metricool integration
- Priority support
Scale
For agencies and multi-brand
- 10 brands
- 500 social posts/month
- 100 blog posts/month
- 5 team seats
- Dedicated CSM
- Strategy calls
Publishing
Create, Schedule, Publish
Echo generates content that flows through your publishing pipeline. From Brand DNA to live on every channel.
Common Questions
Frequently Asked Questions
What is Echo by WotAI?
Echo is WotAI's brand-first content platform. It turns your Brand DNA into content that actually sounds like you: blog posts, landing pages, social media, emails, and ads. Echo uses Brand DNA, Audience DNA, and Competitor DNA to generate strategically differentiated content.
What are Echo's main features?
Echo's main features include Brand DNA generation, Audience DNA profiling, Competitor DNA mapping, multi-brand management, AI content generation (blog posts, landing pages, social, emails, ads), content planning with pillar optimization, website audits (SEO and technical), Metricool integration, and team collaboration.
How is Echo different from Jasper or ChatGPT?
Jasper generates content from prompts. ChatGPT starts fresh every time. Echo generates from your Brand DNA, Audience DNA, and Competitor DNA. Your content is strategically differentiated because it's based on YOUR intelligence, not generic prompts your competitors are also using.
How much does Echo cost?
Echo offers three tiers with dual-track pricing: All-Inclusive (AI included) or BYOK (use your own API keys). Starter: $97/mo or $49/mo BYOK (1 brand). Growth: $247/mo or $149/mo BYOK (3 brands, Competitor DNA, Metricool). Scale: $497/mo or $297/mo BYOK (10 brands, 5 team seats). Annual billing saves 2 months.
What's included in Brand DNA?
Brand DNA captures your voice, tone, messaging guidelines, value propositions, and key differentiators. It ensures every piece of content sounds like you. Combined with Audience DNA (customer profiles, pain points, motivations) and Competitor DNA (gaps and opportunities), it creates content that's pre-differentiated.